Abstract: In the wake of accelerating environmental degradation and growing global plastic waste, the call for green packaging has never been more urgent. The rising visibility of plastic marine pollution, littered packaging landfills, and the environmental price of carbon-heavy production processes has driven consumers and companies to look for cleaner, more sustainable packaging options. This report presents a comprehensive examination of sustainable packaging, detailing its suitability, viability, and strategic value in today's market environment.
Green packaging represents a range of sustainable options, from biodegradable and compostable materials to recyclable and reusable packaging material that performs the same functional purpose as regular plastic packaging—but far less harm to the environment. Examples of such materials include, among others, bioplastics made from cornstarch, sugarcane bagasse, mushroom mycelium, recycled kraft paper, and plant fibre composites. Switching to these materials is a part of the global move towards ESG (Environmental, Social, Governance) standards, zero-waste goals, and green product lifecycle..
Keywords: Eco-friendly packaging, Sustainable packaging, Environmental impact, Plastic waste, Consumer behaviour, Regulations, Market analysis, Consumer education, Government incentives, Recycling infrastructure, Greenwashing
Copyright Form